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Awards
2000 Circulation Direct Marketing Award -- GOLD AWARD
- Category: Trade Publications, New Launch
- Project: Nature Immunology Full Direct Mail Package
- Client: The Nature Publishing Group
- Results: This promotion beat the target goal and brought in 674 new subscribers
2000 Circulation Direct Marketing Award -- GOLD AWARD
- Category: Trade Publications, New Business Subscription Promotion -- Direct Mail Paid Circulation
- Project: Medical Economics Billboard self-mailer with double postcard
- Client: Medical Economics Company
- Results: This creative piece increased net orders by 12 percent -- two percent higher than the goal
2000 Circulation Direct Marketing Award -- SILVER AWARD
- Category: Trade Publications, Alternative Sources Promotions
- Project: Contemporary Urology cover wrap
- Client: Medical Economics Company
- Results: This promotion surpassed the target goal and brought in a 2.3 percent net response